Copywriting for Artist Bio
– ABOUT THE PROJECT
BCreative worked with Vancouver-based photographer Henry Mah on biographical material for his website. For his fine art photography projects, Mah works within the photographic tradition of the Vancouver School though his images hang on the hazy balance between happenstance and scenes he has in some manner cunningly constructed. Mah is a very perceptive photographer and it was great to hear his stories of his many visits to the Burning Man festival, which has also served him as muse and subject.
“In his current art photography practice, Mah relies on both instinct and precalculation to survey vernacular scenes and urban topographies. Using natural light and available subjects, Mah’s photographs suggest an artful objectivity as he seeks to find the curious in the commonplace and the charged mystery in chance moments. As a street photographer with a formalist bent, Mah’s willfully casual portraits of people caught unaware and unvarnished feel both detached and intimate. In such images as Lunch, Beachcomber and Drawing Melbourne Skyline, the banal acquires a heightened sense of reality. Each feels enigmatic, containing secrets.“
– Barry Dumka
Copywriting and Ghost Writing
What you say matters.
BCreative Consulting provides our clients a wide range of written and ghostwritten material to achieve their messaging goals. The key is to write with an audience in mind. Emotion, authenticity and storytelling all play a part in capturing the attention and loyalty of others.
For artists, personal brands and small businesses, the story of their creative individuality - the vital core of their identity - is a powerful opportunity to connect what they do with others. Your audience wants to be informed and inspired. Go at it with gusto.
Content Creation + Marketing
What you share matters.
BCreative Consulting works with our clients to shape the image and stories they share in this social media-fuelled marketing age. Digital storytelling - involving written and visual content - is one of the most effective methods for growing audience engagement, developing your brand presence and driving sales. Compelling content earns you stature, inspires trust and stokes curiosity and loyalty. But you have to think about your audience as much as yourself. Still, even the most personal stories can have universal appeal. Be relatable and be inspiring.
Art Consulting + Event Curation
What others experience matters.
BCreative provides art consulting and event curation services for select projects to create aesthetically appealing and client-focused experiences.
With extensive art consulting and project management experience for residential, commercial and hospitality projects throughout North America, we know the vision and strategic choices necessary to create exceptional art collections.
Sales-focused creative events also require strategic planning and a purposeful vision. To create lasting value, it's essential to make a beautiful first impression.
As a freelance creative consultancy, BCreative Consulting gets involved in many unique projects specific to the needs of our clients. We enjoy insightful conversations, positive client relationships and heralding the authentic meaning and value at the core of all creative efforts. It’s a powerful opportunity – and a great challenge – to inspire an audience. And we love being part of that process.
Do you have a project that needs some strategic help? Or a good story?