Copywriting for Artist Bio
– ABOUT THE PROJECT
Cybele Ironside creates both quietly lush landscapes and more temperamental abstract canvases that convey her private connection to the physical world. She’s a poetic explorer of her west coast surroundings and translates what she sees, and, more keenly, what she experiences into representational paintings that come tantalizingly close to near abstraction. Beautiful work. And her backstory of growing up on Bowen Island as an adventurous moptop kid was an inspiring insight into her work.
“Born in Vancouver, Ironside was raised by creative parents committed to the sensibilities of 1970’s open learning theories. Freedom of thought mattered most of all. Her mother, Anne, was a leading education pioneer and the family’s Bowen Island property became Ashoka House, a seminal educational retreat for alternative teaching. For Ironside as a kid, island life allowed her independent spirit to follow her own curiousities. In the light, water, trees and ground, Ironside came to appreciate an animistic spirit that enlivens all of nature. The feeling that the world was alive with potential.”
– Barry Dumka
Copywriting + Ghost Writing
What you say matters.
BCreative Consulting provides our clients a wide range of written and ghostwritten material to achieve their messaging goals. The key is to write with an audience in mind. Emotion, authenticity and storytelling all play a part in capturing the attention and loyalty of others.
For artists, personal brands and small businesses, the story of their creative individuality - the vital core of their identity - is a powerful opportunity to connect what they do with others. Your audience wants to be informed and inspired. Go at it with gusto.
Content Creation + Marketing
What you share matters.
BCreative Consulting works with our clients to shape the image and stories they share in this social media-fuelled marketing age. Digital storytelling - involving written and visual content - is one of the most effective methods for growing audience engagement, developing your brand presence and driving sales. Compelling content earns you stature, inspires trust and stokes curiosity and loyalty. But you have to think about your audience as much as yourself. Still, even the most personal stories can have universal appeal. Be relatable and be inspiring.
Art Consulting + Event Curation
What others experience matters.
BCreative provides art consulting and event curation services for select projects to create aesthetically appealing and client-focused experiences.
With extensive art consulting and project management experience for residential, commercial and hospitality projects throughout North America, we know the vision and strategic choices necessary to create exceptional art collections.
Sales-focused creative events also require strategic planning and a purposeful vision. To create lasting value, it's essential to make a beautiful first impression.
As a freelance creative consultancy, BCreative Consulting gets involved in many unique projects specific to the needs of our clients. We enjoy insightful conversations, positive client relationships and heralding the authentic meaning and value at the core of all creative efforts. It’s a powerful opportunity – and a great challenge – to inspire an audience. And we love being part of that process.
Do you have a project that needs some strategic help? Or a good story?