PROJECT

FEATURE ARTICLE

BRENT RAY FRASER

The Pop Art Provocateur

– ABOUT THE PROJECT

Brent Ray Fraser is a daredevil pop artist creating paintings and performance art pieces that put his whole self into the act. Fraser’s body-conscious performance art work was a popular stand out on France’s Got Talent and he has widely exhibited his prints and paintings. In the vein of his heroes Andy Warhol and Jean-Michel Basquiat, Brent likes to break barriers and poke the sensibility of what makes for a smart art piece. A novel artist who brings a lot of joy to his work.

” In the current art market, the genre term for what Fraser is doing is ‘Pop Surrealism’. It’s a street art rebellion against the rules that art must be cold and dull – dryly intellectual – to qualify as high brow. In this current age of excess when sex is so much part of the public square, why should art be tame?”

– Barry Dumka

EXCERPT

BRENT RAY FRASER

The Pop Art Provocateur

There’s a cacophony of crazy pop culture going on these days – a hot pot stew of steaming sexuality, oozing liberty and deliciously over-the-top individuality– and Brent Ray Fraser is making the most of it when making his art. Fraser is catching the light of this sexed-up, in-your-face, self-glorious digital age and turning it into a rainbow of colourful art pieces and novel performances crackling with pop energy and sensual pleasures. Twenty-first century creative freedom just found its cockyboy liberator. He even looks like a superhero.

Fraser’s theatricality is something to consider. Behind the scenes, there’s a strong arm tug-of-war going on between the shy, curious nerd that Fraser was as a kid and the risk-taking adult performance artist he has become: one works privately and diligently on his art; the other is tits-up and all for show. It’s a wonder there’s not any conflict between his aw-shucks gentleness and his brazen daredevil spirit. Fraser seems to resolve this challenge by using his whole body as part of his art process and by making his whole life into an art piece. In this way, he’s practicing the German ideal known as ‘gesamtkunstwerk’ – “life as a total work of art”. Don’t worry about the pronunciation – it’s the ethos that matters. As Fraser himself has said, his talent is “a full-body experience”.

— (end of excerpt)

Our Services

Copywriting + Ghost Writing

What you say matters.
BCreative Consulting provides our clients a wide range of written and ghostwritten material to achieve their messaging goals. The key is to write with an audience in mind. Emotion, authenticity and storytelling all play a part in capturing the attention and loyalty of others.
For artists, personal brands and small businesses, the story of their creative individuality - the vital core of their identity - is a powerful opportunity to connect what they do with others. Your audience wants to be informed and inspired. Go at it with gusto.

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BCreative Consulting works with our clients to shape the image and stories they share in this social media-fuelled marketing age. Digital storytelling is one of the most effective methods for growing audience engagement, developing your brand presence and driving sales. Compelling content earns you stature, inspires trust and stokes curiosity and loyalty. But you have to think about your audience as much as yourself. Still, even the most personal stories can have universal appeal. Be relatable and be inspiring.

Art Consulting + Event Curation

What others experience matters.
BCreative provides art consulting and event curation services for select projects to create aesthetically appealing and client-focused experiences. With extensive art consulting and project management experience for residential, commercial and hospitality projects throughout North America, we know the vision and strategic choices necessary to create exceptional art collections. Sales-focused creative events also require strategic planning and a purposeful vision. To create lasting value, it's essential to make a beautiful first impression.

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As a freelance creative consultancy, BCreative Consulting gets involved in many unique projects specific to the needs of our clients. We enjoy insightful conversations, positive client relationships and heralding the authentic meaning and value at the core of all creative efforts. It’s a powerful opportunity – and a great challenge – to inspire an audience. And we love being part of that process.

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